Yes, there are rules (even though some should be self-evident) on the do’s and don’ts on Twitter. Heidi Cohen does a great job identifying them in a recent post giving you 24 guidelines. Here are just a few:
- Use a recognizable Twitter handle - keep it short and align it so it can go across several platforms.
- Brand your page - make sure your Twitter page has the same look and feel as the rest of your branding efforts.
- Twitter bio - should be there to help others figure out what you’re all about.
- Let followers know if you’re going to be increasing your tweets - an example would be going to a conference or trade show.
- Give credit where it’s due - acknowledge the originator.
- Beware of TMI (too much info) - tell what time it is, not how to build a watch.
- Pay-it-forward - contribute helpful info and re-tweet and support others without expecting anything in return.
What can you add to the list?
Posted by tradesmeninsights
John Sonnhalter
Welcome to my blog, Tradesmen Insights. I'm the master of one trade, founder of a B-to-B marketing communications firm to companies that target tradesmen in construction, industrial and MRO markets.






