Business has changed. Are you keeping up with the best practices to keep you ahead of the curve? A study by IBM stressed that we will see more changes that will impact our businesses in the next 5 years than in the last 50!
The book introduces 7 key shifts that business leaders need to address along with laying out a plan for each.
- Strip away silos and overgrown business processes
- Hire and empower a new type of employee
- Organize internal teams for maximum external impact
- Listen at the point of need
- Travel the Humanization Highway and respond effectively to customer inquiries
- Plan for, find, and manage real-time crisis
- Redesign success metrics in a business world that’s increasingly instantaneous
If you’re serious about social media and how it’s impacting your business now and in the future, you need to read this book.