To listen to all the “experts” Google+ is the next best thing to come down the pike and will eventually replace Facebook in the B-to-B space. I don’t know if it’s true or not, but since they opened it up to the public a few weeks ago, there are over 50 million users and it’s growing everyday.
I have to believe that if Google is involved then it has a pretty good chance of succeeding. I’ve been on it and have started building my circles, but have yet to fully understand all the ways we can use it.
I recently read an excellent post by Debbie Hemley in Social Media Examiner, 20 Ways to Improve Your Google+ Knowledge that I thought was very helpful. She gives tips on how to get through the basics and highlights ways that you can use it in everyday B-to-B applications from setting up your circle to creating your profile, setting up notifications, plus much more. Here are some highlights that I found interesting:
- Engage and learn - go to Google+ tips on Twitter and see what others are saying and dive in.
- Watch and learn - look at Google+ help and watch videos from people who created it.
- Set up Google Sparks account- that way you can get the latest developments on what’s new.
- Create a cheat sheet - to help you format and utilize hotkeys until you become more familiar.
- Show off your Google profile – by putting it on your blog or website.
- Go mobile - make sure you get the mobile app so you can use it from your phone.
So I’d like to know if you’re on Google+ and if so, what are your thoughts?
John Sonnhalter
Welcome to my blog, Tradesmen Insights. I'm the master of one trade, founder of a B-to-B marketing communications firm to companies that target tradesmen in construction, industrial and MRO markets.






