Comments on: Top 10 Posts For Marketing to the Professional Tradesmen http://tradesmeninsights.com/2009/09/15/top-10-posts-for-marketing-to-the-professional-tradesmen-2/ Marketing to the professional tradesman in the Construction, Industrial and MRO markets Fri, 18 May 2012 22:01:33 +0000 hourly 1 http://wordpress.com/ By: tradesmeninsights http://tradesmeninsights.com/2009/09/15/top-10-posts-for-marketing-to-the-professional-tradesmen-2/#comment-396 Sat, 19 Sep 2009 18:00:50 +0000 http://tradesmeninsights.com/?p=1488#comment-396 Brian age has nothing to with it.It’s a state of mind. Don’t worry about your peers unless they’re you’re only customers. Are you reaching the right decision makers? That’s a hard question,but consider this,social media allows people to identify themselves to you.If you continue to put out the right message folks will find you. I like to use e-mails but they limit you by their quality and how can you know even with a good ilst whether you have the right decision maker? My suggestion is to continue to use both . Use your age and experience in your market to set yourself apart. Experience and industry knowledge are a rare commodity and you should use it to your advantage. Good luck.

]]> By: Brian Duffy CSI http://tradesmeninsights.com/2009/09/15/top-10-posts-for-marketing-to-the-professional-tradesmen-2/#comment-395 Fri, 18 Sep 2009 21:37:04 +0000 http://tradesmeninsights.com/?p=1488#comment-395 We are manufacturers rep’s in the higher end of the architectural and commercial construction trade.

I agree that we can reach a portion of the B-B market with social media, but are we reaching the decision makers?

I have a face book page and twitter etc, but I think that I am some what of an anomaly at age 66, most of my peers, are struggling with e-mail * blackberry’s

I am of the mind set that the only way to reach that market is with really well crafted and focused emails that tell the story quickly and in our market visually

Brian Duffy BBA 1969

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